September 11, 20252:00 p.m. - 2:50 p.m.Room 1101
What makes a video interview go viral? In this no-fluff session, Stevie Haughey – founder of Ireland Before You Die – shares the proven formula he’s used to create viral street interviews, influencer chats, and business videos that have reached over a million views. You’ll learn how to select the right topics, ask the right questions, and prepare for a shoot to maximize your chances of success. From planning and filming to editing and posting, Stevie walks you through the full process – including practical tips to help you confidently go out and do it yourself. Takeaways:
- How to prepare for a successful shoot (gear, location, approach)
- How to choose topics that spark emotion and conversation
- The best questions to ask for funny, insightful, or emotional answers
- Tips for filming engaging content solo or with a small team
- Editing tricks that keep people watching and sharing
- How to post and promote for maximum reach
- The complete process – from idea to going viral
