TBEX North America 2025

Learn how to leverage research and analytics to create Pinterest images that get people to save and click through to your website.

In this workshop, Influencer Marketing Expert and Sidewalker Daily Founder Nina Zadeh will guide travel creators through essential negotiation strategies to secure higher-paid brand deals. Designed for creators who feel stuck with lowball offers, gifted-only collaborations, or restrictive contracts, this session will help you negotiate confidently and advocate for your worth. Nina will cover...

In this dynamic session, we’ll explore how wine and travel bloggers and content creators can leverage artificial intelligence to enhance their craft while maintaining authenticity and creativity. As AI reshapes the content creation landscape, it’s crucial for content creators to understand its potential and pitfalls.

Learn how to optimize your content creation process with proven tools and systems that save time and reduce overwhelm with creators.

In this session, content creator Steve Yalo will break down his process for creating engaging and informative YouTube travel guide videos. From concept development to filming, editing, and optimizing for YouTube, Steve will share the strategies he’s honed over years of full-time travel and content creation. Whether you’re new to video production or looking to enhance your skills,...

This session will be an action-packed overview of many “little details” on your site that, when done right, really add up to contribute to your success. Covering a wide range of topics including site speed, security, plugins, SEO, and accessibility, we’ll go through a huge punch list of items so you can see what you’re already doing right (bravo!) and where you can...

In this session, you will find out how to turn your blog into a brand that has longevity – and that can be the foundation of a tour business. We will cover the steps to building a strong, recognizable brand that resonates with your niche, how to leverage your blog’s content, voice, and visuals to establish brand consistency, and important tips for maintaining credibility and...

Learn how to turn your short form video content into a business. What type of content sells? How to incorporate sales into videos? What types of products or services to sell in your videos? How to use Automation to level up your sales.

You’ve been creating content in the travel space for years right? But if Google has you wondering how to make your next mortgage payment, then I have the perfect pivot for you. User Generated Content. We have all been doing it, we have just called it something else, maybe digital content, maybe influencing. UGC is about creating content for BRANDS to use on their socials for ads in...

Southern Quebec produces over 85% of the province’s wine, with three distinct terroirs shaping its reputation: the prestigious Appalachian Piedmont, the ambitious Adirondack Piedmont, and the innovative Lake St-Pierre basin. This tasting workshop, led by industry experts, explores these regions through a curated selection of wines each paired with artisanal cheeses from the same terroir,...

As a content creator, your work is your legacy—and protecting it is non-negotiable. This session will arm you with the legal tools and strategies you need to defend your content empire. We’ll go beyond the basics and dive deep into the nuts and bolts of setting up the right business structure, securing your intellectual property, and crafting rock-solid contracts for brand...

Streaming has fundamentally changed how consumers find inspiration for their next trip. Take a look at Roku’s data on how travelers are engaging – and searching for – travel topics on its platform and hear how global travel brands are thinking about streaming content and advertising to drive awareness and bookings for hot destinations.

Publishing a book is one of the best ways to build credibility, expand your audience, and create new income streams as a travel content creator. Get the inside scoop on one of the fastest-growing strategies for travel creators to grow their businesses and bank accounts from Lulu’s Public Relations Manager, Sarah Franklin, and Director of Marketing, Lali Szumowski.

TBEX North America Conference director, Tomiko Harvey, was recently invited to DC with 6 other creators for an inside look at how Search is changing. They talked about trust, authority, content performance—and why showing your face online is no longer optional.

This session is an opportunity to gain actionable strategies and the entrepreneurial mindset needed to secure grants and elevate your content creation business. Creators wear many hats—content strategist, marketer, and community builder, etc. But truly regarding myself as an entrepreneur and small business owner was a game changer.

Key takeaways:

Find out how to monetize live streaming on YouTube. From Super Chats, to memberships, merchandise and being natural! We will also discuss how ad revenue ties in with these forms of monetization. Learn how to set up a live stream with the best quality as well as tips and tricks to stand out from other Live Streamers. Why is Live Streaming an advantage? It’s a way to instantly connect...

In this session, you will learn travel content creators how to use Flux Lora to generate hyper-realistic AI clones of themselves for travel content. Attendees will learn how to create AI-generated photos and videos that look like real travel experiences, eliminating the need to be physically present in every destination. This technique allows for increased content production, audience...

Explore the rich terroir of the St. Lawrence plain. It is a region blessed with a favorable climate, fertile soils, and a legacy of agricultural abundance. From vineyards and orchards to dairy farms and maple groves, this area serves as Quebec’s pantry. Guided by experts and artisanal producers, we’ll journey through four distinct valleys, sampling their signature products: cider and...

This session focuses on building a sustainable, human-centered funnel that works beyond social media metrics and creates long-term business growth. With a combination of mindset breakthroughs and strategic insights, entrepreneurs will learn how to craft content that pulls their audience deeper into their ecosystem, from first noticing the brand to becoming loyal advocates and buyers. This...