How to Create a Hotel Promotional Video: Shot List, Planning & Filming Tips

Beginner

Video

September 12, 202511:35 a.m. - 12:25 p.m.Room 1101

In this session, I’ll break down my entire process for creating a hotel promotional video. From building a detailed shot list, to capturing key moments and executing a smooth, professional shoot. I’ll walk you through how I prepare for a hotel brand collaboration, the essential gear I use, and the techniques I rely on to highlight interiors, amenities, and the guest experience. This session is perfect for travel filmmakers, content creators, or anyone looking to produce high-quality hotel promotional content. Topics • Planning a hotel video shoot • Building an effective shot list • Recommended gear list • Composition and lighting techniques • Filming interiors, exteriors, drone and lifestyle shots • Behind-the-scenes of my actual shoot If you're interested in creating compelling hotel content, I’ll show you exactly how I do it, step by step. Takeaways:

  • How to plan and structure a hotel promotional video project
  • Building a detailed and effective shot list
  • Tips for working smoothly with hotel staff and on-location teams
  • Filming techniques for interiors, exteriors, drones, and lifestyle shots
  • Composition and lighting strategies to elevate your visuals
  • Gear recommendations for hotel video production
  • Capturing key moments that tell a compelling story
  • Behind-the-scenes insights into a real-world hotel shoot

Presented by:

Upcoming Events

TBEX North America 2026

June 23 - 26 * Richmond, Virginia

TBEX Asia 2026

August 20 - 23 * Almaty, Kazakhstan

TBEX Türkiye 2027

September 7 – 10 * Izmir, Türkiye