How do I work with a brand? How do I work with a blogger? For some TBEX attendees, those are two of the top questions they are looking to have answered in Toronto.
“Even if you’re starting with a template, be sure to target it to the specific client. Brands want to work with bloggers who show a genuine interest in and understanding of the product or location they’re aiming to work with. Brands, you’re not off the hook – the same holds true for you. Don’t reach out to bloggers with a one-size-fits-all proposition.” – Kent & Caanan, No Vacation Required