Most bloggers have traded “PR fail” stories – the spectacularly off-target pitch, the “dear sir” email to a female blogger, the unsolicited sending of enormous files – but destination marketing organizations (DMOs) have their own set of “fail” stories when it comes to working with bloggers. When forming a DMO-blogger working partnership, it’s critical to make sure it’s a good fit in order to avoid those failures. Sometimes it’s easy to spot a yellow flag early – and sometimes it’s not. Here, one travel PR professional lists five reasons that he says “no” to blogger press trip requests – or that make him vow not to work with a blogger a second time.
Travel Bloggers: Win a Trip to TBEX Toronto
You already know how valuable TBEX can be for a travel blogger. The knowledge and networking opportunities at the conference can transform a newbie into the next big thing in travel blogging.
Travel Blog Exchange Announces More Speakers for TBEX 13 in Toronto
We’ve been working away through more of the speaker submission forms, balancing out the program, crunching the topics and niches, and trying to come up with a program as diverse as our community.
Travel Bloggers: How to Prepare & Pitch for TBEX Speed Dating
Without a doubt, TBEX is one of the most important conferences for travel bloggers. This is the place where you learn and improve your blogging skills, meet and network with fellow bloggers, and also meet interesting companies who want to work with you. Whether you are a starting blogger or an established high-profile blogger, chances are you want to work with companies. Here are a couple of tips for anyone who is interested in pitching companies at TBEX Toronto.
Travel Blog Exchange: 10 Ways to Build Your Audience Before & After You Hit Publish
We know how satisfying it is to publish a well-written travel blog post, post a gorgeous photo, or record an informative podcast. But without an audience on the receiving end of all that great content, it’s more of a one-way conversation than most of us would like. What can you do to help build an audience for your work, besides handing out flyers on the street corner?
Travel Blog Exchange: Organized Blogger Sharing Groups – Yay or Nay?
No matter what end of the blogging ladder you’re on now, no doubt you’ve looked at some point for ways to make the climb easier. After all, who doesn’t love the idea of a fast lane to success? Today, we’ve got two takes on organized blogger groups – first from someone who thinks such groups represent a way to launch a blog to the top of the heap, and then from someone who thinks bloggers who don’t look outside those insular groups are targeting the wrong audience. Is there a magic pill? Or are these the emperor’s new clothes?
Destinations Working with Travel Bloggers: Q&A with Germany Tourism
In early December 2012, the NYC chapter of TBEX got together with Germany Tourism to celebrate pretzels, beer and the great, warm culture of Germany. Tourism officials were on-hand to meet bloggers and respond to thoughts and questions, and they even took the time to respond to some questions from TBEX’s non-NYC social media audience.
Travel Blog Exchange: Toronto Neighborhoods – The Whole World in Just One City
The City of Toronto is the largest of Canada’s vibrant urban centers. It is the hub of the nation’s commercial, financial, industrial, and cultural life, and is the capital of the Province of Ontario. Toronto is one of the most multicultural cities in the world – a city where more than 150 languages are spoken every day and 50% of its residents are born outside of Canada.
You Are Not a Travel Blogger
This weekend Matt Kepnes, otherwise known as Nomadic Matt, wrote a post that was a bit of a wake-up call. I told him I was proud of him. Matt has a caveat in his post that if your blog is your hobby that his post was not meant for you. The same applies here. If you are blogging for your own personal enjoyment, good for you. This post really isn’t for you. Have fun blogging and enjoy it.
Travel Blog Exchange: Announcing TBEX Toronto Blog Trips
Having TBEX in a different location each time gives travel bloggers a chance to discover something new – especially when our hosts work so hard to showcase the best of their city and region. Toronto is no exception. In addition to all the fun we’ll have in the city, we’re excited to announce the array of pre-TBEX and post-TBEX blog trips that Ontario Tourism and Tourism Toronto are offering travel bloggers who will be attending TBEX.