The third round of speakers at the TBEX Europe 2025 in Letterkenny, County Donegal, Ireland, is a collection of highly skilled professionals who will provide travel media – including travel content creators, vloggers, Social Media specialists, influencers, and photographers – with constructive information, tools, and innovative strategies for success in the current travel, tourism and the food and beverage space.
This TBEX event will also provide a wealth of information for travel and tourism industry providers; including tourism boards, tour operators, hotels, and marketing agencies – on how to develop a powerful online presence and work effectively with content creators.
Brian Mc Dermott, an acclaimed chef hailing from Donegal, is driven by a singular passion: the belief that delicious, healthy food crafted from traditional recipes and local ingredients should be accessible to everyone.
As the resident chef on RTÉ Radio 1’s “Today with Claire Byrne” and a familiar face on RTÉ Television’s “Today Show”, Brian shares his culinary expertise with a wide audience. His engaging presence extends to various media outlets, where he has been a featured contributor for over 15 years on BBC Radio.
Brian’s latest cookbook, “Brian McDermott’s Donegal Table”, has not only become an Irish bestseller but was also honored as “best in the world” at the prestigious Gourmand Book Awards.
A well-known figure at food festivals across Ireland, Brian often takes the stage as a presenter and MC, celebrating the rich culinary heritage of his homeland. Additionally, he serves as a food consultant, providing mentorship to Ireland’s food producers and helping to elevate the nation’s culinary landscape.
With a commitment to promoting the joys of cooking and eating well, Brian McDermott continues to inspire food lovers everywhere.
Brian will reveal Donegal’s rich food and beverage scene.
Felix Contant is the Partnerships Manager at Stay22, where he leads global collaborations with content creators and publishers in the travel space. Over the past three years, he’s helped expand Stay22’s AI-driven monetization tools across every continent—yes, even Antarctica (almost).
At the intersection of tech and storytelling, Felix is passionate about helping creators earn more with less effort. In his session, How Artificial Intelligence Is Shaping Blogger Monetization into 2026, he’ll break down how contextual AI is redefining affiliate earnings, share real-world success stories, and offer practical tips to stay ahead of platform shifts. Consider this your roadmap to future-proofing your income.
Felix will lead a discussion on how artificial intelligence is shaping blogger monetization into 2026.
Joanna Nemes is a former journalist who has been combining her passion for travel storytelling with SEO and content marketing. She owns a portfolio of websites that grows each year, and they are all focused on generating passing income, including www.theworldinmypocket.co.uk. Joanna travels to discover, to explore, and to be a better storyteller. She inspires her audience to travel and to learn about and experience other cultures
Joanna will talk about how to diversiy your content by utilizing flipboard to grow your traffic.
Jarco Smeenk is a Dutch travel content creator, with a portfolio of 70 online travel and city guides. His websites mainly focus on information about tourist attractions and tours in European cities such as Rome, Florence, Venice, Barcelona, Seville, Edinburgh, Reykjavik, Porto and Athens. As a destination specialist he publishes travel guides for each city in multiple languages, so his portfolio includes domains from VeniceLover.com, SevillaTipps.de, FlorenceTips.nl, BarceloneSite.fr to VisitarRoma.es. His business is 100% focused on affiliate partnerships and he likes to share best practices how to get the most out of affiliates.
Jarco will explain how to optimize affiliate revenue.
Valerie Stimac Bailey has been blogging for over a decade. Her main site, Valerie & Valise, is focused on Alaska travel and exploring the American West, but she also has sites about astro-tourism, London, and visiting all the restaurants Anthony Bourdain ate at. While the travel blogging landscape has changed, she’s still devoted to her sites and loves writing and connecting with community through her sites.
Valerie will discuss how to use Facebook Groups and Pages to grow your traffic, brand and income.
Yan Wang and Florian Trampert are a Chinese-German couple and passionate explorers with a love for deep cultural storytelling. Our journey is driven by a desire to connect people across borders, uncover untold stories, and shine a light on places rarely seen. Through every trip, we aim to bridge worlds — sharing glimpses into remote corners of the globe and amplifying voices that deserve to be heard.
Yan & Florian will show how rural video content can captivate audiences.
Terry Abromitis is a travel content creator, blogger, and influencer who inspires women over 40 to embrace solo adventures around the world. Through her brand Traveling Terry, she shares authentic travel stories, educational tips, and destination guides that encourage confidence and connection through travel. Terry has partnered with tourism boards and brands globally, creating high-converting campaigns and relatable video storytelling. A former elementary school teacher turned full-time creator, she now helps aspiring travel influencers grow their brands through coaching, digital products, and live trainings.
Terry will demonstrate how to grow and monetize TikTok
Whether you’re a travel content creator looking to elevate your craft, or a destination marketer ready to build powerful partnerships, TBEX Europe 2025 in Letterkenny is where it all comes together. Join us September 9–12 in County Donegal to connect with global experts, spark new collaborations, and explore one of Ireland’s most vibrant cultural regions. Don’t miss your chance to be part of the conversation shaping the future of travel media. Register today—or get in touch to explore brand sponsorship opportunities that put your destination or company in the spotlight.
Can’t wait to hear what these successful folks have to share!