TBEX Speaker Post: Crafting a Marketing Message for Travel Ads

  Are you doing marketing with ads to gain traffic to your website? Finding the happy balance between an online ad that just gets clicks and one that gets a healthy ROI – not to mention the results you’re looking for – can be tricky. Whether marketing via a banner ad, text ad, search campaign, […]

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Having a Blog Positioning Statement Could Make You A Better Storyteller

  We’re all aware of how important it is to make our blogs stand out from the crowd, but we may not know how. Gary Bembridge‘s job as a global marketer for big brands like Unilver and Johnson & Johnson has led him to think about marketing his blog differently, and in this guest post […]

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