First Round of Skilled Speakers Announced for TBEX North America 2023 in Eau Claire, Wisconsin

Donna Hankins

The first round of speakers at TBEX North America 2023 in Eau Claire, Wisconsin is a collection of 11 highly skilled professionals who will provide travel media – including tourism brands, content creators, influencers and vloggers – with constructive information, tools, and innovative strategies for success in the current travel and tourism space. TBEX’s 26th travel blogger conference will also provide a wealth of information for industry travel and tourism providers on how to develop an effective online presence and work effectively with content creators.

Christopher Mitchell is the Cofounder of the blogging and content creation focused newsletter, This Week in Blogging. This newsletter shares blogging news, actionable advice and best practices. He’s also the Founder of travelingmitch and Cofounder of Ultimate Ontario, We Explore Canada, and the Toronto Bloggers Collective.

Christopher Mitchell, among speakers at TBEX North America 2023 in Eau Claire, Wisconsin

Christopher will detail what you need to know to grow your blog in 2023.

Lesli Peterson teaches professional bloggers the simple, actionable steps it takes to grow a wildly successful online business. This includes many aspects of an online business such as content update strategies, email marketing, and keyword mastery. Lesli can be found on her Facebook Group at:

Leslie will explain Email marketing beyond the newsletter.

With seven years of destination marketing experience, Shalisa Roland, Director of Public Relations with Visit Lake Charles, brings a fresh and familiar perspective to the tourism industry. She is known for her inspiring storytelling promotions that are driven by content marketing and data-driven strategies.

At TBEX North America 2023, Shalisa will show how to blend strategy and passion projects for the best marketing results.

Christopher Lau is a full time YouTuber and content creator with a strong background in business and sales. Having worked at companies like LinkedIn and Quicken Loans, he has utilized sales and business skills to successfully travel the world full time with his family. Christopher has worked with some of the top-of-the-line award winning resorts and hospitality brands around the world, and helps brands deliver high quality content and experiences on social media.

Christopher will discuss how to understand your value when working with brands.

Brennen Bliss is a US Search Award-winning SEO consultant and principal at the US-based travel and tourism-focused SEO agency, Propellic. The agency forms successful and creative SEO campaigns for its clients. Brennen has a passion for travel and sending more people to incredible places is part of his lifelong mission.

Brennen will give an advanced session on SEO on hidden strategies to compete in search.

Danielle Desir Corbett is a podcast marketing coach passionate about helping podcasters grow and monetize through brand partnerships and sponsorships. Danielle loves to pursue creative entrepreneurship. She also hosts The Thought Card, a top-rated affordable luxury travel and personal finance podcast.

Danielle will explain how to secure sought-after podcast sponsorships in her session at TBEX North America 2023.

Jim Fricker and May Larios are a gringo/Mexican couple dedicated to helping you learn Spanish and travel the world with confidence. They teach “real-world travel Spanish” on YouTube, our podcast, and their site where they show their audience how to navigate the Spanish-speaking world. They explain the culture, taste the flavors, meet the locals, and appreciate the beauty of each country where Spanish is spoken.

Jim & May will show how to drive traffic to a blog from YouTube.

Ian Ord has been involved in the travel industry since 2002. Working both as an industry professional and as a blogger, as well as a degree in tourism, he has been involved in all aspects of tourism. Ian is a founder of Where Sidewalks End that has been a leading innovator in positive impact tourism since 2011.

Ian will share how to work with DMCs to create your own tours.

Sherry Smothermon-Short helps experienced bloggers understand how to use their blog’s data to improve their results by providing information, resources, training, and services. Sherry is fascinated by blog data from Google Analytics, Google Search Console, and affiliate tracking. She has extensive experience in sharing her knowledge with others.

Sherry will explain how to use the new Google Analytics 4 (GA4).

Lastly, TBEX North America 2023 is excited to announce the addition of an absolute pro we first met at TBEX North America 2022 in Tri-Cities, Washington. Eric Patrick is the award-winning tourism director of Union Gap, WA. Proud recipients of the State of Washington’s Tourism Department’s 2022 Outstanding Marketing Program Award. His passion to collaborate & spread budgets has positioned Union Gap as a leader.

Eric will discuss how DMOs, and content creators can collaborate to promote smaller regions.

With the release of this first impressive round of creators and tourism industry professionals, it’s easy to see why TBEX North America 2023 in Eau Claire, Wisconsin is not to be missed!

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Upcoming Events

TBEX Europe 2023

May 8th – 11th Pelopennese (Kalamata, Greece) Filoxenia Resort

TBEX North America 2023

July 17th – 20th (Eau Claire, Wisconsin) United States

TBEX Africa 2023

October 17th – 20th (KwaZulu-Natal, Durban) South Africa

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