Bloggers and CVBs: The Road to Marriage

September 12, 2019 2:00 pm - 2:50 pm

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Brandy Evans
Jada Durden

Brandy Evans, vice president of communications for the Shreveport-Bossier Convention and Tourist Bureau and Jada Durden, blogger and freelance writer – will take attendees through the steps of creating, nurturing, and maintaining a mutually successful relationship.

We will walk attendees through the initial meeting, courtship, engagement, wedding day, and marriage.

The tips in this session are not exclusive to bloggers and CVBs. They are universal for any blogger and business or brand partnership.


Session Takeaways:


1. How CVBs with limited budgets can grow and nurture their own celebrity bloggers.

2. How bloggers can leverage the resources of their CVBs to expand their brand locally, regionally, nationally, and internationally.

3. Actionable ideas that CVBs and bloggers can take away to create a mutually beneficial partnerships.