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Discover why Milwaukee makes one great, urban-easy getaway! Brewery tours, the Harley-Davidson Museum and professional sports meet farm-to-fork restaurants and family attractions like Discovery World and Milwaukee County Zoo for year-round fun for all. Stroll along the RiverWalk, linking the Historic Third Ward with its colorful shops, nightlife and Milwaukee Public Market, to Old World Third Street, celebrating the city’s German heritage. The new 381-room hotel at Potawatomi Hotel & Casino adds to gaming fun, and the stunning “wings” of the Milwaukee Art Museum, along with Summerfest and lakeside festivals, welcome all for Milwaukee’s own brand of fun and entertainment.


VISIT Milwaukee is recognized as the chief image and tourism marketing organization of the greater Milwaukee area, and continues to be recognized as a major contributor to a thriving tourism economy that supports job creation and the growth of our convention and tourism infrastructure.


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