TBEX 13 Toronto: Call for Speakers

 

audience at tbex 12 keystone

Today we are opening the call for speakers for TBEX 13 in Toronto.

We get tons of emails and phone calls from people who want to be speakers at our events. We get way more proposals than we could ever use. So how can YOU stand out among the hundreds of proposals that we receive? Simple. First off, head over to read the post full of tips on being a speaker. Go ahead, do that now. That post will let you know what we expect of our speakers, and it also gives you information on what we’re looking for in selecting speakers and topics. It’s a long post, but it will ultimately save you time and give your proposal a better chance of being selected. Seriously. Read it. Even if you’ve spoken at one of our events before, we want you to read through it and note the changes.

A few key things to remember:

  • You must fill out the online speaker form to be considered as a speaker. Not only is this your opportunity to tell us what your idea is all about, it’s full of the necessary legal information needed.
  • We are a B2B event. Our attendees are people in the travel business, whether blogging or otherwise. This is not a consumer travel show.
  • Remember that it’s not about you (the speaker), it’s about the takeaways our attendees will leave with. That’s why the photo at the top of this post is of our audience (at TBEX 12 in Keystone).

We anticipate that we will be able to cover travel expenses for those who are chosen as speakers. We work with a budget, that does influence how many speakers we can have and how much travel expense we can assume, and at the time we notify speakers we will be able to advise on travel expenses.

The call for speakers will remain open until February 1st, 2013. We expect to notify speakers by March 1st, 2013.

Now, before you rush over to fill out the form, please do yourself a favor and go read the post on what we need and expect.

I’m happy to answer any questions you might have, explain anything you don’t understand, or try to help you figure out the process — AFTER you’ve read that post.  Feel free to email me if you have questions.

See you in Toronto!

Photo credit:  TBEX 12 flickr pool

 

So You Want to be a Speaker at TBEX 13: Tips, Procedures & Information

 

Toronto skyline

Next week we’ll be opening up the speaker submissions for TBEX 2013 in Toronto. We get tons of speakers submissions and even more emails about wanting to be a speaker at one of our events. Unfortunately, far too many of these ideas and submissions are the wrong fit for our audience. Sometimes we have been able to take the germ of an idea, have further discussion, and turn it into a great submission. Other times we can’t.

We want to introduce new speakers and new topics to our TBEX attendees. To help you with the submission process, to let you know what we expect of our speakers, and to give you information on what we’re looking for, we’ve prepared this list tips and information. Fair warning, it’s a lengthy list. That’s because we take our obligation to provide a quality program seriously. If you’re serious about being a speaker at TBEX, reading, understanding and following these guidelines will serve you well.

Here’s the best advice I can give you on how to be selected as a speaker for TBEX Toronto.

The call for speakers for TBEX Toronto is now open. Here’s the submission form to use, after you read the rest of this post!

Choose Your Topic Carefully

Make your topic narrow. All too often we see topics so broad that the information about it could fill several shelves at the library. Attendees universally complain about sessions with too broad of a focus. Instead, zero in on one or two aspects of the topic and see if that makes for a more manageable focus. Sessions are slotted for one hour, which should include about 10-15 minutes for questions and answers, and without a laser-like focus you won’t be able to send attendees home with useful information.

Attendees don’t really care about you, what you’ve done, or how important the topic is to you. They care about what’s in it for them, about what they can take away and use on their own blog or in their own business. Make sure you provide them with a valuable answer to the question “what’s in it for me?” Just because it’s your pet topic doesn’t mean everyone else will care, so make sure you’ve thought about it from the attendee perspective.

If your topic is all about your product, your website, or you, it’s probably not the right topic for a session. Our focus is strongly on education and we have a no selling from the platform policy. If you have a product to sell we’re excited for you, and we’ll gladly quote you a rate for a marketplace table. This applies to bloggers as well as industry representatives.

Are you committed to TBEX or committed only to speaking? Do you believe in what we’re trying to do to provide learning and networking opportunities for travel bloggers or are you looking for a free trip to somewhere fun. We select topics and speakers who can held educate our attendees both in their sessions and through networking over the course of our entire event. Preference is given to speakers who are available and who plan to attend the full event, not just speak and leave.

Co-presentations, with each speaker taking a portion of a topic, are generally better received than solo ones. While you may be a subject matter expert, ask yourself if including co-presenters might give the topic a more well rounded coverage.

Presentations should not always be about presenters agreeing with one another, so don’t be afraid to get differing opinions and viewpoints in a session. It gives the attendees more to relate to and think about.

Most sessions should be targeted toward an intermediate skill level, although a few beginner and advanced sessions will be included. Most of our attendees consider themselves at an intermediate skill level, but we also need to provide content to attract beginners to TBEX and to keep and challenge the advanced bloggers. In submitting your proposal, give us an honest appraisal of the skill level you are aiming at. We are looking for some advanced sessions for Toronto – those geared to bloggers who’ve been at it for awhile, who are established and successful. These sessions should focus on advanced, in depth discussions that can provide a different way of looking at the status quo, that challenge long-held beliefs, and that create the rumblings of a philosophical discussion that can revolutionize travel blogging.

You should be able to provide a brief description of what your session is about. If it takes too long to explain it, chances are that you need to go back and re-think the focus.

Pay attention to writing about the takeaways an attendee will get from your session. This is the most important part of the conference for attendees, so spend some time thinking about what message and information you want to convey. If these aren’t specific, go back to the drawing board. Keep in mind that attendees will be evaluating your session on how you lived up to your promise of the takeaways – your session needs to deliver what you say it will.

But wait, there’s more, so keep reading

Continue reading So You Want to be a Speaker at TBEX 13: Tips, Procedures & Information

More Speakers Announced for TBEX Europe

 

Girona Conference Center, Spain

We’ve got a few more speakers to announce and this group all represents the Travel and Tourism industry perspective.  We’re very excited to have them joining ed sessions in the Industry Track and look forward to hearing what they have to say about the travel industry, how bloggers fit into the industry, and to get their perspective on what the future holds.

Please join me in welcoming:

  • Jessica Parker – Jessica is joining us from the New York office Weber Shandwick, the world’s largest public relations firm.  She’ll be co-presenting with blogger Amy Moore on what makes a good pitch.
  • Joantxo Llantada – Joantxo was born Bilbao, works in Valencia, and rests in the Canary Islands.  He’ll be joining a session on how to organize blogger trips.  (P.S., Industry attendees, if you’re interested in learning how to get your boss to buy off on a blogger trip, you won’t want to miss this panel.)
  • Nicholas Montemaggi – Joining us from the Emilia Romagna Region Tourist Board, Nicholas will be co-presenting on the topic of How to Form Creative Tourism-Blogger Partnerships.  He’s had a rather cutting edge blogger program and will be sharing what it takes to be ahead of the curve when working with bloggers.

We continue to update the speakers and our program, so check back often to get the most up-to-date information.

[stextbox id=”alert” caption=”Sound Off” bcolor=”c53a4a”]Which speaker are you most looking forward to meeting?[/stextbox]

Photo credit:

TBEX Europe Speakers Announced

Girona, Costa Brava, Spain

Joining a list of distinguished speakers that includes Peter Shankman, Amy Porterfield, Chris Guillebeau, and C.C. Chapman, we’re very excited to announce the following bloggers will also be speaking at TBEX Europe in Costa Brava:

  • Abigail King
  • Amy Moore
  • C.C. Chapman
  • Beth Whitman
  • Chris Christensen
  • Chris Gray Faust
  • Dave & Deb
  • Gary Arndt
  • J.D. Andrews
  • Jennifer Miner
  • Keith Jenkins
  • Kirsten Alana Larsson
  • Matt Kepnes
  • Melvin Boecher
  • Michael Hodson
  • Michael Turtle
  • Nellie Huang
  • Pam Mandel
  • Shannon O’Donnell

What topics will you be learning about in Girona?  We’ll have three tracks:  Content Creation, Commerce and Community, and Travel and Tourism, the latter for industry attendees.  Some topics you can expect to learn about include:  Effective marketing with your Facebook page, collaboration for better branding and profit, how to effectively use new tools like Google+, Pinterest, and Instagram, writing session, photography, podcasting, and  video sessions, and a whole lot more.

We’ll be confirming and announcing more speakers this week as well as getting the speaker bios and detailed session information posted on the Europe conference site.  Information about the customized speed dating process will be posted soon.  Only registered attendees will have access to the speed dating information.  TBEX sponsors will have tables in the Expo area and industry attendees who are not sponsors may purchase a table for speed dating for $500 per day.

We have lots more announcements coming up this week including information about pre- and post-conference day trips, blog trips, and more.

Will we see you in Girona for TBEX Europe?  Registration is still available at the discounted price of $100.

Photo credit: Michael Nyika via flickr

C.C. Chapman to Speak at TBEX Europe

We’re very happy to announcement that C.C. Chapman will be making a return appearance at TBEX, this time in Girona, Spain, for TBEX Europe 2012.  He rocked the house with his keynote Amazing Things Will Happen When Your Content Rules (click on that title to watch the keynote) and we’re very excited about introducing him to our European audience.

CC ChapmanC.C. is a writer, speaker and passionate storyteller who creates in all mediums. He is a thought leader in the social and online media spaces and his marketing work with companies such as Coca-Cola, HBO, Warner Brothers, Snapple, Discovery Channel and American Eagle Outfitters have won rave review and awards.

His words, images and thoughts have graced the pages of Rolling Stone and The Wall Street Journal and he has appeared on Fox and CNN. He is the co-author of the best selling book Content Rules and the Founder of both Digital Dads and Passion Hit TV which recently has been sponsored by Amtrak.

Filled with a case of permanent wanderlust, C.C. loves nothing more than to visit new places with his camera. His most recent journey brought him to Ghana with the ONE Campaign to celebrate the new country wide vaccination program. He also uses his travels to write about today’s digital lifestyle on his own blog as well as Workshifting.com.

A limited number of discount tickets remain for TBEX Europe.  Prices start at $100 for bloggers and $520 for industry representatives.

TBEX Keynote Speaker: C.C. Chapman

We’re very excited to announce that our opening keynote speaker with be C.C. Chapman.

C.C. is a writer, speaker and passionate storyteller who creates in all mediums. He is a thought leader in the social and online media spaces and his marketing work with companies such as Coca-Cola, HBO, Warner Brothers, Snapple, Discovery Channel and American Eagle Outfitters have won rave review and awards.

His words, images and thoughts have graced the pages of Rolling Stone and The Wall Street Journal and he has appeared on Fox and CNN. He is the co-author of the best selling book Content Rules and the Founder of both Digital Dads and Passion Hit TV which recently has been sponsored by Amtrak.

Filled with a case of permanent wanderlust, C.C. loves nothing more than to visit new places with his camera. His most recent journey brought him to Ghana with the ONE Campaign to celebrate the new country wide vaccination program. He also uses his travels to write about today’s digital lifestyle on his own blog as well as Workshifting.com.

C.C.’s keynote, Amazing Things Will Happen When Your Content Rules, will serve as an enthusiastic and motivating way to start off our weekend of education and networking.