Hadrians Library in Athens

Do you have something you think we’d be interested in knowing about? Add #TBEX to your tweets or Facebook posts and we’ll take a look. We’ll share the best of what we find each week here on the blog.

Here’s what we’re reading this week:

About PR, Sales, and Marketing

  • Creating Your Ideal Client Avatar! Day 12 – 30 Days to Awesomize Your Blog – This may be helpful in thinking about your ideal reader as well, and is a great exercise to help you think about who your audience (client) is. Read original article here: Creating Your Ideal Client Avatar! Day 12 – 30 Days to Awesomize Your Blog
  • World’s First Virgin Hotel Opens In Chicago – The Virgin brand moves into the hotel business, opening their first property in Chicago. Read original article here: World’s First Virgin Hotel Opens In Chicago
  • 10 PR measurement predictions for 2015 – Do you have any predictions to add to this list? Read original article here: 10 PR measurement predictions for 2015
  • Three Things That Changed Travel Marketing in 2014 – Do you think travel marketing changed last year? This blog post suggests things than they believe have changed the landscape entirely. Read original article here: Three Things That Changed Travel Marketing in 2014
  • Adios, Facebook Social – This media company is saying goodbye to Facebook because it doesn’t drive their important conversions. What do you think? Is Facebook driving your important conversions? Read original article here: Adios, Facebook Social
  • Historic mobile ad surge threatens print – A veteran journalist, editor, now media consultant opines on the shift of dollars from print to mobile advertising. Read original article here: Historic mobile ad surge threatens print

About Improving our Craft

About Travel

  • The Cost Of Living In Every Part Of The World In One Incredible Infographic – Thinking about ditching your home and heading to cheaper environs to live? This map may have some surprises for you. Read original article here: The Cost Of Living In Every Part Of The World In One Incredible Infographic
  • Five ways you can help Raif Badawi – Blogging can have painful consequences, as Raif Badawi has found out. He was sentenced to 10 years in prison and 1,000 lashes. The first lashes were administered earlier this month and are set to continue weekly until the sentence is completed. Here’s how you can offer help. Read original article here: Five ways you can help Raif Badawi
  • Cuba — open for US travelers – With Cuba opening up for U.S. travelers, we’re asking – who wants to go? Read original article here: Cuba — open for US travelers
  • My Travel Tattoos & What They Mean To Me [Mini Photo Essay] – Do you have a tattoo that proclaims your love of travel? Read original article here: My Travel Tattoos & What They Mean To Me [Mini Photo Essay]
  • The Hypocrisy Of The “I’m Cultured And You’re Not” Crowd – A good lesson about not judging others – whether that’s how they travel or where they travel. Read original article here: The Hypocrisy Of The “I’m Cultured And You’re Not” Crowd
  • Get Free National Executive Status (Skip the Line & Rental Car Upgrades!) – Sign up to get a free upgrade to National Emerald Club Executive Status, details here. Read original article here: Get Free National Executive Status (Skip the Line & Rental Car Upgrades!)
  • Planes versus high speed trains in the US – Unlike many parts of the world, we only have one high speed train here in the US (the Acela in the Northeast part of the country). Will we ever see the US become more common here? Read original article here: Planes versus high speed trains in the US
  • 6 Dos and Don’ts to Prolong Laptop Battery Life – For travel bloggers and road warriors, getting every ounce of use out of a laptop battery is important. Do you have any tips of your own to add to this list? Read original article here: 6 Dos and Don’ts to Prolong Laptop Battery Life
  • The Weird and Wonderful World of Korean Pizza – Pizza with figs and snails; sweet potato crusts; sausage, calamari, and cream cheese? Interesting flavor combinations go into Korean pizza. Read original article here: The Weird and Wonderful World of Korean Pizza