Mat is a senior level social media strategist experienced in leading corporate marketing organizations of every size, industry and geography to results on time and within budget. He is a respected leader who has directed, coached and developed teams of up to twenty marketing professionals, including strategy, research & development, program development, multimedia design, product launch, campaign execution and management, and measurement. Mat is adept at conceptualizing, activating and amplifying marketing campaigns to effectively build brands, deliver record setting levels of audience engagement, and drive sales pipeline.
Mat will be speaking in the industry track on Twitter conversions.
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